English Question

Dear Writer,

please write a paper.


Predictably Irrational Project Outline

I. Introduction (10 points)

Provide a brief introduction to your experiment. Include: Why is it interesting? What are the potential implications of your experiment? Why is it worth doing? A very brief summary of what you tried to show will set the stage for your background research.

II. Background (20 points)

What results do you expect? Why? What other research has been done on the topic? Explain some of the background on the influence principle here. Do some library research and find sources other than the PI book on your topic. Discuss those other studies here. Your paper should have at least six academic research references. At the end of your background discussion, present your hypotheses. Exactly what do you expect to find? Make sure you cite references.

III. Method (15 points)

How did you set up your experiment? What exactly did you do? Who did you recruit to participate? Describe your sample (include age, gender, ethnicity, etc.). Describe your set-up and process in detail.

IV. Results (20 points)

Discuss your results. What did you find? You may use Excel or any other data analysis tool to calculate your results. Use visuals to show your findings (e.g., tables, figures, etc.)

V. Discussions and Conclusions (20 points)

What do your results mean in substantive terms? What are the business and/or marketing implications of your results? Why is the concept you tested important? How do you recommend people defend against the influence principle you studied?

VI. Limitations and Future Research (15)

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