This week you will develop the Marketing Mix strategies you recommend that East Chestnut Regional Health System will implement.
Individually, create your marketing mix strategy by completing parts I–IV below.
Part I: Product Strategy:
Prepare a 150- to 300-word summary of your product or service strategy for a new or revised existing product or service you recommend that East Chestnut Regional Health System develop. Include the following:
State your value proposition. Include the following elements:
Post your marketing mix strategy to your team forum for review.
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