This is a 2-part task, case analysis (12-15 pages), and presentation (8-10 slides):
A major case analysis:
Outline due 3 June.
Analysis due 23 June.
Presentation due 29 June.
Business: Carvana (current driving event of mass layoffs/$2b purchase of auction company. Analysis of business, strategy, questionable business practices?, pros/cons of reorg and does it seem viable/sustainable.)
Major case analysis: The write-up is limited to 12-15 double-spaced pages, not including a title page and exhibits (include as appendices).
USE THE 9-STEP CASE ANALYSIS PROCESS AS A GUIDE:
Skim the case to get an overview of the situation.
Read the case thoroughly to digest the facts.
Carefully Review information in exhibits.
Decide what the strategic issues are.
Begin your analysis with some number crunching.
Apply the concepts of strategic analysis.
Check out conflicting opinions
Support your opinions with reasons and evidence.
Develop recommendations and an action plan.
Your analysis and recommendations should be supported with high-quality evidence, including textbooks and peer-reviewed academic journal articles covering the appropriate topics that apply to your specific problem from the following list:
Business Integration and Strategic Management
Global Dimensions of Business
Information Management Systems
Legal Environment of Business
Quantitative Research Techniques/Statistics
Major Case Analysis Presentation Instructions
As students complete the required Major Case Analysis, they are also responsible for completing a PowerPoint or Prezi presentation (or presentation that uses another appropriate technology) highlighting their findings.
The recommended length of the presentation is 8-10 slides with audio commentary included*. The presentation must be appropriate to college-level work, demonstrate critical analysis of the case, and be free of spelling and grammar errors.
*Leave the ability to insert audio commentary.
The presentation should outline the Major Case Analysis and contain the major topics that discuss the Major Case Analysis. It should also contain the critical-thinking topics contained in this course: making claims, use of evidence, recognizing and validating assumptions, causal claims, and being persuasive.
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